The Platinum Club

The Platinum Club was formed in 2014 by entertainment industry professionals Lee-Roy Wright and El Broide. The two have experience in the print, television, radio and online markets and understand what it takes to attract the relevant media to your brand. As we have been on the other side of the media, we understand what each outlet is looking for from a press release, interview opportunity, event and know how to pitch content relevent to them. By being in the media industry, we have built up fantastic relationships not only with influential people throughout the media, but with South Africa’s top celebrities as well. By understanding this gap in the South African PR market, we put their skills together to form The Platinum Club. We specialise in strategic communications, event management and image branding within the entertainment and lifestyle community. We are focused on building relationships between businesses or brands and their target markets. The Platinum Club develops and implements strategic plans to increase awareness and credibility. The Platinum Club offers so much more than writing press releases. Our goal is to understand your business or brand from the inside out and find the most advantageous position for your company to attract consumers. We listen to where your business wants to go, work with current and future business objectives and develop a strategic PR and communications plan. The Platinum Club provides services and strategies to engage, position and produce measurable results that will ensure your business or brand stands out from the crowd.