the Republic Mail

The Republic Mail is a start-up subsidiary under Public Eye Media and Communications (PTY) Ltd. Its main purpose is to be an online newspaper that will unequivocally offer in-depth opinion analysis and hard-hitting articles. The Republic Mail offers a renewed perspective in South African media from the lenses of a new generation of the YOUTH. It is aimed at empowering the seldom expressed voice of South Africans, by offering a unique platform for individuals to express their views on current matters of concern and excitement in the country. After seeing the rise of clickbait websites in the media houses, we realized that South Africans remains an uninformed society. The Republic Mail is a free to air, a high-end publication with a cocktail of news, information, feature articles, expert analysis and opinions. The Republic Mail was formed in 2017 and is located in Johannesburg but will be operating across Southern Africa region. Prepared to launch later this year, is selling only in the English language. Customers are expected to be residents of urban and semi-urban settings, commuters, visitors, and tourists, and of course the residents from other neighbouring countries. Overall, the Republic Mail will be a profitable newspaper, and it is proving to be a significant platform from which to launch additional product lines. The Republic Mail will offer a taste of mainland periodicals and products to customers. It will also provide introductions to other titles to increase the exposure within the African continent and will bolster the African culture and language and better serve targeted readers. The Republic Mail will be owned and managed by Public Eye Media and Communications in South Africa. The business will have a small loss in its first year of operations but will use its positive cash flows in the second and third year to expand within the market by having regular followers and to provide a steady income for the Republic Mail. Revenue is expected to exceed R200 000 per year when it is fully in operation. The publication will be an online initiative. Through various supply and distribution agreements for the mass advertising industries within the market, the Republic Mail will accelerate its entry into the consumer market.